bust the rut
Director: Mike Mills
Agency: Goodby Silverstein
CW: David Roth
We created this campaign to show the dangers of default beer, and what can happen when you mix it up a bit. I worked closely with Marmoset Music in Portland to compose all music.
Then people freaked out about the talking sheep we made. So in round 2, we gave him the spotlight and some beer. Meet Sully, Corona Light's fluffy spokessheep. The campaign won a bronze Effie.