Google Cloud: march madness 2019

Director: Terri Timely
Agency: Eleven, Inc
CW: Mitch Gage

For March Madness 2019, we teamed up with 32 college students from across the country to use Google Cloud + hot NCAA data to make live predictions– all tournament long.

The campaign included an anthem spot, student bio films, and live predictive spots we edited the night before Final Four and Championship games.