AI Imagery System
Google Cloud Gen AI Production
I led the design of Google Cloud's visual language for AI. Starting from a single strategic question—what does AI look like? We built a production library of 100+ AI-generated stills and motion assets that became the company's visual system. The library is now deployed across their entire global ecosystem: keynotes, social campaigns, blogs, ebooks, event backdrops, and marketing materials. By establishing a cohesive visual system early, we created a scalable asset foundation that lets the brand show, not tell, what generative AI means.
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Concept ✳︎ AI Design & Motion
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+ Client: Google Cloud
+ Motion Support: Cristina Marcellini
