Google Cloud AI Design + Animation
Sofi Stadium OOH
+ Client: Google Cloud
+ Motion Support: Hook
🏆 Webby Finalist for AI Visual Design
Google Cloud is the Official Cloud Partner of SoFi Stadium, meaning they have a ridiculous amount of digital OOH boards to fill for every Rams and Chargers home game. For the 2025 season, I used AI to build a library of 30+ custom illustrations and animations to keep that gameday energy high. Dancing coaches, juking RBs, girating cheerleaders, even steaming nachos, mixed with contextual data. Since I needed official sign-off from two different NFL teams, "close enough" wasn't an option. I spent a lot of time in the AI trenches to make sure the helmets, jerseys, and colors were 100% legit. I also built a secondary series for Hollywood Park so the vibe stayed consistent for concerts and other events.
“The creative is so fun and unique. We’ve not seen anything like it on game day. Our partners usually run a static image or transition through multiple static images or video. But never custom animation with football theming like Google Cloud’s creative.”
Rams Gen AI Assets
Chargers Gen AI Asset
General NFL Gen AI Assets
Event Gen AI Assets
Gen AI Animations
Final Design Examples (50+ unique placements 😵💫)
